Discover Your Drive
Find purpose, motivation, and confidence to shape your success as a jewellery professional.
Your Journey Starts Here
Every career begins with a sense of direction. Discover Your Drive helps you reconnect with what inspires you and turn that clarity into confidence.
Through six guided units, you will identify your strengths, understand what fuels your motivation, and build the entrepreneurial mindset that sets exceptional jewellery professionals apart.
Lay the Foundation with Proven Frameworks
Before you can master advanced techniques, you need clarity on what drives you. In this first module, you will explore your purpose, discover your strengths, and build confidence rooted in self-awareness. The course is guided by three cornerstone frameworks that connect personal motivation with professional excellence.
Ikigai
Discover where passion, skill, opportunity, and value meet to reveal your professional purpose.
Four Cs
Strengthen curiosity, courage, commitment, and connection to take ownership of success.
GROW
Translate insight into action through structured goal setting and continual learning.
Professionals who connect their work with personal purpose are five times more likely to be motivated in their jobs.
McKinsey, cited in Take Stock
Four Core Learning Goals
Clarity
Learn in clear, practical steps you can apply immediately.
Insight
Identify and apply your key professional strengths.
Autonomy
Build self-confidence and a mindset of accountability.
Belief
Create a personal development plan for continued growth.
Six Core Learning Units
Each unit is designed for real-world situations. Short videos, reflection activities, and guided worksheets help you connect learning directly to daily practice. Together they build clarity, confidence, and professional growth.
Take Stock
Gain clarity about your professional direction using the Ikigai framework to define your purpose.
Take Strength
Identify the motivations that energise your best performance and sustain long-term focus.
Take Ownership
Build initiative and accountability through curiosity, courage, commitment, and connection.
Take Pride
Strengthen your professional identity by aligning personal values with the heritage of your craft.
Take Responsibility
Translate belief into consistent behaviour that earns trust and shapes professional culture.
Take Control
Use SMART goals and the GROW model to plan, act, and keep progressing with confidence.
The CJP Difference
A structured path to confidence, credibility, and commercial success.
Structured Learning Journey
CJP unites Mindset, Toolset, and Skillset into one structured learning journey, ensuring that attitude, knowledge, and behaviour develop together.
Created by Industry Experts
Developed by Mutiny Consulting in collaboration with luxury retail educators and leading fine jewellery brands, combining academic rigour with practical retail insight.
Designed for Daily Impact
Every unit connects directly to real retail scenarios, helping learners apply new ideas immediately to enhance performance and customer experience.
Teams who share a sense of purpose achieve significantly higher performance and profitability.
Gallup, cited in Take Stock
An Exceptional Learning Experience
A blend of tutorials, case studies and worksheets that inspire action
Video Lesssons
Dynamic instruction from industry experts.
Learner Worksheets
Guided discovery, not passive note-taking.
Knowledge Quizzes
Confidence through confirmation.
Exercises and Activities
Practical, real-world tasks.
Facilitator Guides
Support for managers and mentors.
Coaching Guides
Quick reference for daily coaching.
Tiffany & Co.’s Believe in Blue initiative increased employee engagement scores by 18 percent within six months.
Tiffany & Co. case study, cited in Take Stock
Acquire a Lifelong Asset
Earn Your Certified Jewellery Professional Credential
On completion of all three tracks, learners receive a formal certificate representing professional mastery, endorsed by the Platinum Guild International.
It's a certification that signals confidence, commercial awareness, and commitment to excellence, values recognised right across the global jewelry retail industry.
When jewellery professionals align personal purpose with their daily work, client confidence and loyalty rise measurably.
Derived from Chanel Fine Jewellery and Tiffany & Co. examples, cited in Take Stock
What the Industry is Saying...
Engaging, Empowering and Comprehensive
The Certified Jewellery Professional course is one of the most engaging and empowering learning experiences I’ve seen. It blends mindset, toolset, and skillset development into a truly comprehensive journey that equips professionals to excel with confidence, purpose, and practical capability in every aspect of fine jewellery retail.
Empowering Frameworks for Excellence
As an industry specialist, I found the Certified Jewellery Professional course to be remarkably engaging and comprehensive. Its structured frameworks turn complex concepts into practical, real-world strategies. It empowers professionals to represent precious materials like platinum with genuine expertise and commercial confidence.